For retailers and affiliate networks

Fason: AI Stylist

Fason (formerly IQ style) is a personal AI stylist for iPhone. It knows a woman’s color type, body shape and the clothes she already owns, builds outfits from her closet, and when something is missing, shows a few matching items from real stores — with a photo, the price and a link to the product page.

iPhone · App Store
English · United States first
Subscription with a free trial
Launched October 2026
EPITOME MEDIA LLC, Florida

How products appear in Fason

Screens from the app. Stella is the AI stylist; the user talks to her in chat, keeps her closet in the app and gets complete looks from her own clothes. A store item is suggested only where it completes a look or answers a question.

Fason chat: the stylist answers what to wear to dinner using the user’s own jeans, blouse and cardigan — **Stylist chat.** An outfit for today, a verdict on a purchase, what goes with a new jacket — in plain words, from her closet.

A look on Runway with the list of its items: coat, trousers, tote bag, gloves, boots — **Every look lists its items.** Tapping an item opens “Similar in stores”: three to five products with photo, price and a link to the retailer’s page.

The closet screen: the user’s own items photographed on white, with prices and the closet value — **Her closet.** Recommendations start from what she owns, so a suggested purchase fills a real gap rather than duplicating a piece she has.

What a retailer gets

Contextual placement. Your product is shown as the answer to a styling question, next to the user’s own clothes — not in a banner or a feed of deals.
Pre-qualified intent. The user has told Stella her color type, shape and sizes. We show items that match her palette and the look she is building.
Clean traffic. A tap on a product card opens your product page in the browser. The purchase happens on your site; Fason does not resell, cache your pages or run a marketplace.
Honest labeling. Affiliate links are marked as such in the app, in line with FTC guidance and the rules of each network.

How we work with networks

Property and method

Property: the Fason iOS app and this website, iqstyle.app.
Method: in-app product recommendations generated by the AI stylist from your product feed; deep links to product pages.
What we need: a product feed (CSV, XML or Google Shopping format) or a product API, and a tracking-link template.
Traffic sources: organic App Store installs, our own social content and word of mouth. Audience numbers are available on request.

What we do not do

No coupon, cashback or loyalty sites.
No paid search on your brand terms.
No email blasts, pop-ups or browser extensions.
No incentivized clicks or installs.
No adult content; user posts are moderated.

About the team

Fason is made by EPITOME MEDIA LLC, a Florida company, and the team behind a Russian-language styling club with 1,250 members. The app follows a method developed and taught by professional stylists: how to read color, balance proportions and build a capsule that works in real life. Stella applies that method to the user’s photos and closet — and says honestly when a piece does not suit her.

Fason is listed on the App Store as “Fason: AI Stylist” by EPITOME MEDIA LLC (App Store page). Android follows later.

Talk to us

support@iqstyle.app

Partnerships, product feeds and test access to the app. We reply within two business days.

Email us

Company

EPITOME MEDIA LLC
3728 Rocky Is Rd
New Port Richey, FL 34655
United States
support@iqstyle.app