Outfits from your own closet
Photograph the clothes you own. Stella puts together complete looks for the weather, the occasion and the day you have planned.
AI stylist · Coming soon to iPhone and Android
Your personal stylist, in your pocket.
IQ style learns your colors, your shape and the clothes you already own — then helps you get dressed well, every single day. Outfits from your own closet, honest answers to “should I buy it?”, and looks you can preview on your own photo.
Built on a method developed by professional stylists
What IQ style does
A stylist who knows what is already in your closet.
Most style apps want to sell you something new. IQ style starts with what you own, and helps you buy less but better.
“Should I buy it?”
Send a photo from the fitting room. See what the piece works with in your closet before you pay — and when it is better to walk away.
Your colors from one selfie
A portrait in daylight is enough to read your undertone, lightness and contrast, and to suggest your season and the shades that flatter you.
Cuts for your shape
Choose your silhouette once. Advice on lengths, fits and necklines takes your proportions into account in every answer.
Show it on me
Preview a look on your own photo before you commit. Every image the AI creates is clearly marked as AI-generated.
Just ask — or just say it
Type or speak. Stella answers the way a good stylist would: briefly, specifically, and always about your wardrobe.
How it works
Three steps to a wardrobe that works.
Step 01
Meet your stylist
Take a selfie and answer a few short questions. You get your style passport: color type, body shape and the colors that always work for you.
Step 02
Build your closet
Add clothes with a quick photo. IQ style cleans up the picture and notes the category, color and season, so your closet is ready to style.
Step 03
Get dressed with confidence
Ask for today’s look, check a purchase, or try an outfit on your photo. Stella remembers your preferences and gets better with every conversation.
Style passport
Everything a stylist notes at your first appointment.
Your color type, your shape and six essential colors, kept in one card. Stella uses it in every answer, so advice fits you rather than a generic trend report.
- Undertone, lightness and contrast read from a daylight portrait
- Silhouette and proportions you choose yourself
- Update it any time — for a new hair color or a new season
Style passport
Example
Color typeSoft Autumn
Body shapeHourglass
ContrastMedium
My colors · six essentials
Built on a stylist’s method, not on guesswork.
IQ style follows a styling methodology developed and taught by professional stylists: how to read color, how to balance proportions, how to build a capsule that works for real life.
The AI applies that method to your photos and your closet. That is why its answers stay consistent and specific — and why it will tell you honestly when something does not suit you.
Stella is an AI stylist, and the app always says so. Her suggestions are style advice, not a substitute for professional services.
Privacy
Your photos stay yours.
Styling needs personal photos, so we treat them with care and keep the rules simple.
- We ask before analyzing your photos. They are used only to style you — never to identify you or to build face-recognition profiles.
- Delete any photo, or your whole account, whenever you like.
- We do not sell your personal information or use it for advertising.
- Images created by the AI are always labeled as AI-generated.
FAQ
Questions, answered.
When can I try IQ style?
IQ style is preparing to launch on iPhone and Android. Request early access and we will write to you as soon as it is available in your country.
Is Stella a real person?
No. Stella is an AI stylist, and the app makes that clear. Her advice follows a methodology developed by professional stylists and is based on your style passport and your closet.
How much will it cost?
IQ style will be a monthly subscription purchased through the App Store or Google Play. The price for your country will be shown in the app before you subscribe.
How do I cancel a subscription?
Subscriptions are handled by Apple and Google, so you can cancel at any time in your App Store or Google Play subscription settings. Access continues until the end of the period you have already paid for. See Support for step-by-step instructions.
What happens to my photos?
Your photos are used to give you styling advice and previews, and nothing else. You can delete them, or your entire account, at any time. The Privacy Policy explains the details, including how long we keep data.
Which languages does IQ style speak?
English at launch, with more languages to follow.
Be among the first to try IQ style.
Write to us and we will let you know when IQ style opens in your country. We use your email only to reply to you.